Let’s reflect today on the unselfish actions of the techie companies. Part of their Corporate Social Responsibility plan or not, and being done just to give a good external image or not, we can say that this type of actions have in the end a positive impact... Bill Gates for example is recognized, apart from being the richest man in the world, to be the biggest donor as well. One can think that with the amount of money that he owns that’s easy, but that’s a biased point of view… There are many other fortunes in this world that don’t even do this…Apart from that there’s an initiative in Spain named ‘Project Dono’ where a tech NGO that is in charge of distributing products donated by Microsoft and Cisco to NGO’s and qualified foundations based in Spain to benefit from this project. The products are: operating system software, office software, publishing software and products for servers. The benefited associations have to comply with certain criteria and have to bear the administrative costs. They save a total of 96% of the market costs. It’s a way of helping these associations by giving them technology infrastructure to support their activities. A nice move from Microsoft to also improve their public image?
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